Finding the right marketing hire is no small feat. That’s why we created a definitive guide on how to design fair, effective hiring tasks for a start-up marketing role to make things easier.
Most interview tasks fail because they’re vague, unrealistic, or impossible to evaluate properly. In this guide, you’ll learn how to design tasks that actually reflect the role, reveal how candidates think, and make it easy to compare responses fairly.
We break down what good looks like (with real examples), how to structure tasks so they’re quick to complete and review, and how to score them consistently without relying on gut feel.
Design tasks that highlight the skills you really need
Focus on the skills that actually matter in the role. When tasks reflect real day-to-day work, candidates show how they think and execute.
Real examples for different marketing roles to guide you
From Performance to Content to Creative, see what good interview tasks look like across different marketing roles.
A checklist to make sure your process is thoughtful and consistent
A simple, practical framework to work out what you actually need to include in your interview tasks
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Start for free
We are start-up marketers, Lottie has run start-up marketing teams across the world and her fractional marketing support service, Brand Hackers, gives her visibility of over 100+ brands a year.
We've recruited in Marketing for a combined 25 years, working with start-ups, SMEs and global networks.
We're surrounded by Marketers at Up World and speak the language daily.
1000+ start-up
marketers in our Community.
8,456 E-mail
Subscribers
8,500 average visits
to our Careers Page monthly.
12,944 Marketers
on our Database.
Recruiting seems to fall under the responsibilities of those on the senior leadership team when working in astart-up. As well as a lot of other things!
That's why we created an exclusive community and curated learning for start-up Marketing Directors and CMOs.
With invite-only dinners, a cureated event programme of legendary speakers and weekly events.
